Youtube - Brandcast Argentina

After two years of virtual events, YouTube returned to in-person experiences in Argentina with a new edition of Brandcast—its flagship event for advertisers. The iconic Faena Arts Center was the chosen venue, where we designed an immersive experience that spotlighted YouTube as an essential platform for brands.

With a striking staging, the event offered a journey through the platform’s key value propositions, featuring testimonials from advertisers, the presence of creators, and moments of connection specially curated for leaders in the advertising ecosystem.

The day concluded on a high note with a live performance by Miranda!, igniting the audience and delivering the kind of energy only a real-life experience can offer.